CASE STUDIES
Bank of America Takes Manhattan: To launch a new trading service, Bank of America storms New York for a day, interacting face to face with more than 500,000 people generating nearly 180 media mentions. A platoon of Bank of America Corp. branded Segway’s wheeled through Manhattan.

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Rubio’s Fresh Mexican Grill Fast food chain uses Segway kiosk at the heart of a guerilla marketing campaign. The 150 outlet chain has street teams of Segways appearing in sports and music events in So. California. The quirky tactics appear to be paying off: according to Nation’s Restaurant News, Rubio’s is investing in another guerilla campaign for the fall season.

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Shaw Communication Company: Canada’s leading communications company hired donned white outfits and white makeup to emulate the characters in Shaw’s “People Power” television commercial campaign. Moving around silently on their Segways promoted the Shaw brand and interacted with the public throughout the entire event, and attracted press coverage.

If you would like to learn more about Segway Mobile Marketing Kiosk click on the link below!
kiosks@segwaycostarica.com
or call 2289-3405
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